Womenswear autumn line M & S to be the first under the new management

This week in London, buyers were divided over whether new ranges of coats and sweaters M & S indicated improvement. Director Of Photography: Oliver Dixon/Imagewise/PA

Fall fashion lines by Spencer & Marks, which were filtering into stores in the past couple of weeks and will launch officially on Thursday, are the first to be entirely driven by new female apparel management team of the company.

M S & clothing and household items for sale was drifting back for two years, and Marc Bolland, chief executive, is under pressure from shareholders to show a marked improvement in the autumn.

This week, in London, buyers were divided over whether the new ranges of coats and sweaters shown improvement. There was a buzz at Marble Arch flagship store of the company, which is set to display his autumn ranges, as prints, sleeve lengths and quality of fabric have been meditated on.

"It really doesn't look much different than before," said one shopper, Anne, who was also a shareholder in M's and regularly & of participants at the annual meetings of the reseller. "I really want them to get it right. In menswear that have great tailoring of good quality made in Italy, but in women's clothes look very cheap. I would spend the money on good quality. "

Pat Salisbury, 66, was satisfied with a custom-made cardigan sparkly had bought and enjoyed some t-shirt with sleeves flattering medium range. "Some of the clothes look much better, more modern, but I'm not sure about the changes to the range. They went away from embroidery and beadwork that I liked, and I walked through the door I'm not sure I could tell from autograph or M S & woman. Maybe it's always confused. "

A number of buyers was pleased to notice signs of a departure "sloppy" styles had been turned off by previous shopping trips.

Two sisters, Annie Redzinski glamour octogenarian and Josephine Frost, were hit by some of the coats and tailoring. "We want to see more of this in our local store". It was a view from several other buyers.

Amanda Carr who writes blogs on female room for 40-something fans of fashion, said M & S was doing a better job at showing customers how to build clothes warned there were signs of improvement, particularly with the knitwear.

But he added: "for me there are still problems with printing, color and a tendency to sovraprogettazione which is a great weakness. There is still a long way to go. "

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